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BEAUTY CONTENT STRATEGIST
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Product launch strategy
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Marketing campaign concepts
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SEO/GEO website audits
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SEO/GEO website updates and maintenance
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Content workflow and SEO company guidelines
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Blog strategy
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Assist with PR strategy (note: I don't carry out PR work, but instead work alongside publicists using my experience as a journalist)
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Editorial and content calendar management
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Content is a long-game and its strategy needs to match that.
I work alongside in-house teams to develop marketing and product strategies to get the most out of your content.
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